Conferences

What?

Relatively short, but very specific in their theme, where experts or invitees can share their insight or expertise on one or a number of subjects.

Who for?

For people to communicate or learn specialized knowledge or ideas.

A relatively large audience, where interaction is neither possible, necessary nor desired.

Benefits of this approach

• An ideal way of communicating important information or messages to a large group of people.

• A large amount of information can be shared in a relatively short space of time.

• An ideal environment for people to share personal experience and knowledge.

• The style can be as formal or relaxed as the client wishes. It all depends on the location, the set up and the speaker(s)’ style. 

Use a conference as a generic introduction to a day of workshops, enabling people to move naturally from the receipt of information to the exchange of ideas and solutions.

Use a conference as an add-on to a training course or preparatory business trip to reinforce the learning of specific topics. For example, in preparation for a business trip to China, set up a conference inviting speakers who have relevant experience and knowledge to share.